24 HRS

Insights, trends, and stories from the world of luxury watches

Complications: Tourbillion

After a short period of time, our series about watch complications is back like it never left. In this installment we talk about the tourbillon complication, some of the history behind this masterpiece and what it looks like in the market today.

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AP x Travis Scott

In this post, we delve into the unique collaboration between Travis Scott and Audemars Piguet. Highlighting the exclusive brown ceramic Royal Oak watch, we explore its innovative design and the impact of such high-profile partnerships on the luxury watch brand's identity.

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Complication: Chronograph

Explore the fascinating world of watch complications with our latest blog entry. From its historical origins with the pioneering work of Louis Moinet to the modern marvels like Patek Philippe's 1/10th of a second mono-pusher, we trace the evolution of this essential timekeeping tool.

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A Tale of Two Timepieces: ALYX &

Uncover the intriguing similarities between the Audemars Piguet x ALYX and MAD Paris x ALYX collaborations. Are these resemblances in limited-edition Royal Oak designs intentional or mere coincidence?

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The Black Sheep: Mad Paris

We are taught to appreciate luxury watches for their craftsmanship and link to tradition. But what if we could step outside our boundaries and appreciate a watch just for its looks? Watch personalization services allow us to do this.

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Luxury Watch Investment: Your Guide to Getting Started

We created an outline to help you start investing into luxury watches.

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